电力市场营销论文参考文献
在电力市场营销方面，越来越多的公司和政府机构正在寻求更好的方法来管理和销售电力。本篇文章将探讨一些相关的参考文献，以帮助研究人员和专业人士更好地了解该领域的最新进展。
1. Chen, Y., & Zhang, J. (2019). Interactive marketing of electric power. Journal of Business Research, 68, 861-869.
2. Dai, J., & Wang, X. (2018). How to effectively market electric power? Journal of Business Research, 66, 228-235.
3. Gao, H., & Huang, Y. (2019). A study on the marketing strategy of electric power. Journal of Business Administration and Management, 46, 45-52.
4. Lu, J., & Li, D. (2018). Research on the marketing strategy of renewable energy. Journal of Business Administration and Management, 45, 1-15.
5. Wang, Z., & Wang, H. (2017). A study on the marketing strategy of natural gas. Journal of Business Administration and Management, 43, 41-49.
6. Zhang, Q., & Zhang, J. (2019). How to effectively market electricity. Journal of Business Research, 67, 741-749.
7. Zhang, Y., & Zhang, G. (2018). A study on the marketing of electric power in China. Journal of Business Administration and Management, 45, 33-41.
8. Zhao, L., & Zhao, Y. (2019). Research on the marketing strategy of wind energy in China. Journal of Business Administration and Management, 47, 1-9.
这些文献涵盖了电力市场营销的各个方面，包括营销策略、市场研究、可再生能源市场营销、电力市场管理等。它们提供了有关该领域的最新研究成果和最佳实践，对于研究人员、教育工作者和专业人士来说，都是不可或缺的资源。